Balenciaga utilised pictures of kids with references to BDSM and kid pornography to advertise its Spring 2023 releases.
After remaining silent for several days after the release of Balenciaga’s most recent advertising campaigns. This drew criticism for using children as subjects holding teddy bear handbags while dressed in BDSM-inspired attire.
This included prop documents revealing a lawsuit involving child pornography, Demna, the company’s creative director, has now issued a personal apology for the pictures.
The 41-year-old fashion designer apologizes for the poor aesthetic selection of concept for the giving campaign involving children in a statement published on his own Instagram account. “I assume my responsibility. Having children advocate things that had nothing to do with them was improper. I occasionally strive to elicit a response from viewers through my art. I never intend to do so with something as repugnant as child abuse, which I strongly oppose. Period.”
Demna’s statement went on to say, “I need to learn from this, listen, and interact with child protection organizations. This will allow me to see how I can contribute and help on this awful subject. I sincerely apologize to anyone who was hurt by the imagery.
After four days the advertisements were taken down and a statement was posted on Balenciaga’s official social media account. The French design brand, which Kering owns, declared that it “strongly opposes child abuse” and did not mean to “include it in our narrative.” He apologised.
Balenciaga has promised to take the necessary steps to ensure that similar errors are not repeated in the future and that child safety is protected in every manner possible.
The advertisements were taken down and a statement was posted on Balenciaga’s official social media account. This was four days after its campaign. The French design brand, which Kering owns, declared that it “strongly opposes child abuse” and did not mean to “include it in our narrative.” He apologised.
This statement also acknowledged a second marketing campaign for its Spring 2023 products that were simultaneously issued and included court records of a Supreme Court case regarding the promotion of child pornography.
The statement said, “Balenciaga acknowledges full responsibility. They apologized for the two distinct ad campaigns in question. This highlighted a series of catastrophic errors.
However, the business also sued North Six. The production company was in charge of the frightening teddy bear advertising campaign and set designer Nicholas Des Jardin for $25 million.
CEO of Balenciaga announced in a statement on Friday morning that the firm is no longer pursuing legal action.
Social media users have been sharing an image that reads, “I stand with North Six and Nicholas Des Jardin,”.Chris Boals, a picture agent, published it with the statement saying that “The client has complete control over every single element.”
Above all the management had multiple opportunities to cast doubt on the photos that were shot. Throughout the planning, execution, and post-production of this session. No, is the response.
